The car is the closest thing we will ever create to something that is alive.”Sir William Lyons - Founder of Jaguar
THE JAGUAR BUSINESS
To make sure we always deliver on our promises, everyone at Jaguar lives by these simple, effective rules.
Engineered & Built in Britain
Discover how this quintessentially British brand leads the way in automotive engineering.
Quality, Dependability and Reliability
Find out how quality, dependability and reliability are all built into every Jaguar car.